With so many new announcements at 2021’s AWS re:Invent, it is difficult to summarize them all here with justice, so I thought it might be fun to offer a quick recap of my observations at the conference this year.

The modern Contact Center consists of four main features: telephone, chat apps, video calling, and customer data analytics.

A contact center is the hub of all the different communication channels and tools that customers use to interact with your service teams. The goal of a contact center is to create an agile and frictionless customer experience.

Here are some UCaaS examples and examine how UCaaS can transform business operations today with solutions that are versatile and largely future-proof.

Machine learning and AI (artificial intelligence) have revolutionized UX (user experience) in a variety of ways across a multitude of industries. When leveraged correctly, these tools can help create a tailored and responsive sales or user process, enhancing user experience and increasing brand loyalty.

When the COVID-19 crisis hit, people were forced home, hospitals were quickly overwhelmed, and the economy dissolved into a recession. As companies are working hard to support their employees, serve their clients and survive, IT leaders are in the forefront now more than ever.