Status Go: Ep. 132 – Tactical Communication

In our Compelling Communication Series (part 1, part 2, and part 3)  we covered the strategic ways IT Leaders needed to incorporate better communication to connect with the business as a whole.  However, we could not resist asking Alex Perry, CEO of Practically Speaking, back on the show to distill down the tactical “how” of engaging spoken and written communication.  This may be one of our most actionable episodes to date as Jeff Ton sits down with Alex to find out exactly what steps leaders (and really, everyone) need to take to communicate more effectively, which Alex says comes down to three things — being concise, clear and commanding.

Alexandra Rufatto-Perry is the owner and CEO of Practically Speaking, LLC, which helps executives and their leadership teams develop the communication skills necessary to command rooms and deliver captivating messages. Alex is a highly-acclaimed motivational speaker, facilitator, and mentor, using strategies she learned in nearly two decades of studying powerful communication in workplace settings. She is a nationally certified Speech Language Pathologist, has a background in adult neurology and emotional intelligence and is an EQ-I 2.0 certified administrator. Most importantly, Alex blends her scientific approach to executive presence and public speaking with her love of storytelling, laughter, and humor into her professional development work with individual clients and corporate teams alike. Meet Alex and learn more at

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