Status Go: Ep. 131 – Compelling Communication: Part 3

In this third installment of our Compelling Communication Series, Anita Nielsen, Sales Enablement Consultant at LDK Advisory Services and Jeff Ton, Strategic IT Advisor,  sit down with Earl Shaw, CIO of Renaissance Life and Health Insurance Company.  Earl is not only new to the role of CIO, but he is the first CIO for the organization overall, giving him a much different perspective than our previous guests and he delivers a great twist on the idea of the CIO as a sales person.  This episode is not short on metaphors: a sandwich and a picnic, a movie release, and piloting a plane all make their way into this conversation.  As with the previous episodes in this series, this conversation is full of practical, actionable steps to connecting the IT team and the organization in a more holistic way.

If you haven’t already, check out Compelling Communication: Part 1 and Compelling Communication: Part 2.

Early Shaw

Earl joined Renaissance Life & Health as the Chief Information Officer, in 2021 with more than 25 years of technology experience with leadership roles in IT, Business Relationship Management, Vendor Management, and Facilities Management.  Previously, he spent 14 years at Protective Insurance, his last role being Vice President of IT Operations. Earl has a strong track record of transforming technology groups into principle-driven, customer-focused teams that help create efficiency. He is a graduate of Indiana University where he earned a bachelor’s degree in Computer Information Systems and Marketing.

Anita Nielsen

Anita is the bestselling author of Beat the Bots: How Your Humanity Can Future-Proof Your Tech Sales Career and the President of LDK Advisory Services, LLC.

As a sales enablement consultant and performance coach with over 20 years of invaluable trench experience, she provides senior sales leaders with proven, customized sales optimization solutions to shape high performance sales cultures that catalyze growth.

Anita is an active member of the Forbes Coaches Council and her content about sales, leadership, and coaching has been published on She has also had the privilege of serving as a Sales Coach for MBA students at Harvard Business School.

[dfd_spacer screen_wide_spacer_size=”60″ screen_normal_resolution=”1024″ screen_tablet_resolution=”800″ screen_mobile_resolution=”480″]
[dfd_spacer screen_wide_spacer_size=”15″ screen_normal_resolution=”1024″ screen_tablet_resolution=”800″ screen_mobile_resolution=”480″]